Management Team
Tony Canapini, President & CEO
As President and Chief Executive Officer, Tony Canapini is focused on driving Sapien's corporate strategic direction and overseeing all operations of the company.
Tony is an entrepreneurial business executive with over 20 years senior management experience in high-tech blue chip companies in the Marketing, Telecommunications, and Financial Services sectors. Tony was most recently Canadian Country Manager of Experian PLC, one of the largest information services companies in the world, responsible for launching and managing Experian's Canadian Credit and Marketing Services divisions. Prior to this, Tony was the Vice President of Sales and Business Development for Equifax Canada, one of the world’s largest credit services companies.
Tony has a strong financial management background including Chartered Accountant (CA) and Bachelor of Commerce (BCom) designations.
Tony is also a co-founder of the Sapien business.
Jordan Cooperman, EVP Marketing & Business Development
As Executive Vice President Marketing and Business Development, Jordan is responsible for Sapien's marketing efforts including brand development, product development, and the operational delivery of products and services. He also manages Sapien's marketing channel, strategic technology, and data source partnerships.
Jordan has over 20 years expertise working with global retailers, online marketers, and loyalty programs and has a sophisticated understanding of multi-channel, data centric environments. Jordan was most recently Senior Director of Marketing and Business Development for Experian Canada where he launched Experian’s Canadian Marketing Services business unit. He has previously held leadership positions in several top tier global marketing services companies including Carlson Marketing Group and Saffer Advertising . Having served as Vice President Sales and Marketing for the Canadian Marketing Association, Jordan also brings an in-depth knowledge of marketing governance and a broad network of executive industry relationships to his role with Sapien.
Jordan is also a co-founder of the Sapien business.

